TiE Institute: Mini-MBA for Entrepreneurs


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TiEcon Delhi 2015 hopes to define the theme of “The Balancing Act” with value-driven sessions for entire gamut of ecosystem community members.

Do you have a great idea, know your product will be a hit, but are struggling with basics of building and running a venture? Find the hacks to your startup success at the specially curated TiE Institute sessions.

Minimum Viable Product Design Hacks: A Master Class

A successful startup/product company needs to master the art of validating early product ideas quickly and effectively. This session focuses on various safe-fail experimentation techniques used by Lean Startups for quickly identifying and validating the customer’s value hypothesis before having to build the real product. This master class will equip you with techniques on how to build a viable product that delights customers, without spending a lot of time and effort.

Traditionally, entrepreneurs believed that the only way to test their product/service hypothesis was to build the best-in-class product/service in that category, launch it, and then pray. Most often, products/services fail, not because they cannot be built or delivered. But because, they lack the market-fitment and customer appeal.
To avoid these risks, these days startups are focusing on building a “Minimum Viable Product” (MVP), a product that includes just enough core features to allow useful feedback from early adopters. This reduces the time to market and allows the company to build subsequent customer-driven versions of the product. Hence mitigating the likelihood of wasting time on features that nobody wants. MVPs are typically deployed to a subset of customers, such as early adopters that are more forgiving, more likely to give valuable feedback.

However the problem with MVPs is that companies still spend too much time building stuff and very little time learning. Don’t forget the purpose of MVP is Validated Learning not building. This master class will give you a hands-on experience to quickly formulate and test your value and growth hypothesis in a scientific framework using extremely cheap MVP techniques collectively referred to as MVP Design Hacks.

The What’s and How’s of Online Reputation Management

This session addresses the “whys and how to’s” that startups needs to know and do to build an online reputation.

TIncreasingly what is being said about you online, influences your brand/reputation and impression. One of the advantages of the Internet is the fact that it’s an un-mediated medium where anybody can publish anything However this sometimes can work as a negative. A dissatisfied employee or just one disheartened customer can devastate your long standing online reputation. Learns the hacks of Online Reputation Management and take control of your image over the internet, enhance visibility of your positive mentions and those of your business, manage criticism and stay vigilant as well as proactive to make the best of social media.

Scripting Scorecards for Hi Performers

This session will help figure which metrics matter the most, and how to design them in such a way as to drive behaviour that will lead to the results that you want.

Successful startups are almost always run by successful teams and Hi performers. And successful teams know that the only way to improve a process is to start by measuring it. Good metrics should also be actionable, and drive successful behaviour. It is applicable to any kind of business. If the team understands the objectives of the startup clearly they perform better .When we look to design metrics, we are looking to deepen our understanding of the team and align it to the startup ethos, Well designed metrics will automatically drive behaviour to optimize output.

Scripting Advisor Investor “Term” Sheets

You’ve been pitching your startup to investors for months, and, finally, you’ve got results: a “term sheet” (hopefully more than one) from an investor or you need to script one for an advisory board member interested in funding you. This session takes you through how to script Advisory Board contracts and negotiate term sheets with Investors.

A term sheet can take many forms (a single page or up to 7 or 8), and if you’re a first-time entrepreneur, you’ll be confronted with terms and conditions that sound like they come from an alternate universe populated by lawyers. The term sheet is an outline of the eventual terms under which the investment will be made, This session will help cover primary points of the investment negotiation.

Dissecting Start Ups: Critical Lessons to Note

This session discusses pivots/ lessons that come in all shapes and sizes. Successful Entrepreneurs take recourse to a common set of principles and Best Practices to keep moving ahead.

Success may not really always start with failure, but the wise entrepreneur should expect it, embrace it, and capitalize on the learning opportunity. In reality the difference between success and failure in a startup is very small – for example, being acquired in the throes of a bad experiment might be seen as a success or a failure, depending on your perspective. In the entrepreneur lifestyle perspective, every learning experience is a success, so failure is not an option.

Please note: Registrations are open only to TiEcon Delhi 2015 Delegates, on a first come first served basis. If you are a registered delegate and would like to attend the TiE Institute session please contact Amit Verma at amit@tienewdelhi.org or +91-8750847502.