A zero to one champion, Saloni build businesses within Paytm and hand over when they take off.
2021 was an exciting year building Paytm Mini Apps. Building the supply and managing growth for use cases not available on Paytm has led to interesting discoveries – CoWin Vaccine Finder, DigiLocker, Food Delivery and Shopping as a category.
Prior to the same, she led Product Marketing for the Online Payments business. Her team was responsible for outreach to SMB clients and ensuring business.paytm.com was updated as were our social channels for Paytm for Business. In 2020, she led an exciting project to bring gig economy workers to Paytm under the Paytm Service Agent (PSA) program. Over 12k agents were added in the launch phase to represent Paytm in every pin code in the country.
In 2019, she led a team and launched Paytm Ads for brands to advertise to the Paytm audience. This has grown to be a significant and massive business within Paytm.